Engagement options

Two ways to work together.

Fractional Advisor

10 hrs / week · 3-month minimum

For SMB healthcare teams that need a senior marketing point of view, not a full build-out. Works alongside your existing team or agency.

  • Monthly strategy & roadmap sessions
  • Channel and campaign performance review
  • Executive-level reporting & recommendations
  • On-call guidance for leadership decisions

Fractional CMO

20 hrs / week · 6-month minimum

The senior marketing hire, without the full-time commitment. Hands-on, or alongside your existing agency.

  • Everything in Advisor, plus:
  • Owns strategy, execution & team direction
  • Builds and manages paid media, lifecycle & CRM
  • Guides provider & referral-channel strategy
  • Weekly cadence with leadership and staff
Getting started

The first 90 days.

Days 1–30

Assess

Audit current channels, funnel, and CRM. Interview leadership and staff. Set a baseline and a plan.

Days 31–60

Build

Stand up or fix the priority channels: paid media, SEO, lifecycle flows, content.

Days 61–90

Report

Review performance against baseline, refine targeting, deliver a leadership-ready readout.

Not sure where to start?

30 minutes is enough to figure that out, no pitch, no deck. Just a meaningful conversation.

Get a Second Opinion →